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Featured Elsewhere , The Keyser Culture

Does the Service Sector Really Serve?

By Jonathan Keyser
August 16, 2014

An excerpt from Joel Montgomery's article featuring Jonathan Keyser:

"In the film, Meet the Parents, Gaylord “Greg” Focker (Ben Stiller) experiences a series of service nightmares when he travels to Long Island to meet his fiancé’s family. One of the most hilarious moments is when he tries to board the plane back to Chicago on a late night flight. Having arrived at the gate, the ticket agent informs Greg that he must wait given they are boarding rows nine and higher. Greg stands in front of the ticket counter in utter shock since there is absolutely no one else in the airport at such an early hour. This scene is so relatable because these types of experiences are becoming more and more commonplace as the level of basic customer service seems to be falling exponentially.

Service industries now account for more than 68% of the US GDP and eight out of every ten jobs. The manufacturing sector manufactures. The agricultural sector engages in agriculture. You would think that the service sector would serve, but we all know that is largely not the case. One incredible exception is Jonathan Keyser, Founder of Keyser, a commercial real estate company.

I recently, received a prerelease copy of Jonathan’s new book Disruptive: Creating Extraordinary Success and Wealth Through Service, in which Jonathan shares the secrets of how he and his team are transforming their industry through a passionate pursuit of selfless service.

Jonathan Keyser did not start out life with such a love of service. In fact, he started his commercial real estate career just like most people, scratching and clawing his way to the top. And Jonathan was good, but he confesses, “It was standard practice for me to try to manipulate clients into choosing options that were the best solution for me financially instead of the best solution for them.” Jonathan began to wonder if there was another way to do business. He asked tough questions, but most every one in the industry seemed to accept the status quo. That all changed when Jonathan attended a conference in Miami and heard about Dave Marino, a broker in San Diego who was pioneering a helping-others-first model."

Read the full post from Joel Montgomery here >>

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Jonathan Keyser

Jonathan Keyser is the Founder and Managing Partner of Keyser Commercial Real Estate(http://www.keyser.com/), which has become the largest commercial real estate firm of its kind in Arizona. Jonathan is also a Founding Partner of Exis Global, which today has over 580 people worldwide representing exclusively occupiers of commercial real estate. He is also the founder of a small investment fund that invests in emerging technology companies within Arizona, to support and help grow the startup ecosystem in the state. Jonathan was recently named "The Commercial Real Estate Disruptor" by USA Today and he is a #1 Wall Street Journal Best Selling Author, for his Best Selling Book, “You Don’t Have to be Ruthless to Win”. He has also been named a "Top Social Capital CEO" by the International Business Times, is a highly sought after keynote speaker, is widely recognized as a thought leader featured in hundreds of articles, publications, and podcasts, and has been named a "Top 20 Virtual Keynote Speaker" nationally. As an entrepreneur, Jonathan has built KEYSER into an eight-figure firm named recently as one of the Top 50 Most Trustworthy Companies in America by The Silicon Review. Jonathan is also one of the most connected business leaders in Arizona. He is an active member of Greater Phoenix Leadership (consisting of the region’s leading CEO’s), and he is also a member of Young Presidents Organization (YPO), Chief Executive Organization (ceo), and the Million Dollar Speaking Group (MDSG) within the National Speakers Association. With almost 30 years of experience in the Commercial Real Estate Industry, Jonathan’s firm represents occupiers of space exclusively, both domestically and internationally across a broad range of industries. Jonathan is sought out by companies around the world for his real estate expertise and business acumen. He is particularly good at identifying creative strategies to align real estate with business requirements, designing and implementing unique solutions to complex real estate challenges, and solving Landlord / Tenant conflicts where negotiations have deteriorated in the face of rising hostilities. Jonathan is happily married to his wife Susanna, and has 5 kids with one on the way. His mission is to change the business community through selfless service, and his entire firm is built upon this philosophy. Jonathan is known throughout the business community as someone who loves to help others, and who goes out of his way to be of service to people across the community.

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