--- title: The Challenges in Leadership vs. Brokerage description: Founder & broker, Jonathan Keyser has experienced a wide range of challenges. Watch his advice to young professionals as they boost their skills. image: https://blog.keyser.com/hubfs/Screen%20Shot%202019-11-21%20at%2012.11.31%20PM.png --- [Keyser](https://blog.keyser.com/topic/keyser) , [Leadership](https://blog.keyser.com/topic/leadership) , [Strategy](https://blog.keyser.com/topic/strategy) , [Three Question Thursday](https://blog.keyser.com/topic/three-question-thursday) # The Challenges in Leadership vs. Brokerage [By Olivia Barajas](https://blog.keyser.com/author/olivia-barajas) November 21, 2019 - [** ](https://twitter.com/intent/tweet?url={url}&text={title}) - [** ](https://www.linkedin.com/shareArticle?mini=true&url={url}&title={title}) - [** ](https://www.facebook.com/sharer.php?u={url}) # THREE QUESTION THURSDAY: When it comes to [commercial real estate](https://keyserco.com/commercial-real-estate/) there are a handful of variables that can be challenge brokers and advisors. Each client has their own business strategy and as an advisor, it's the broker's responsibility to guide them to the best commercial real estate solution for their strategy. When hundreds of thousands of dollars are on the line for businesses, it's important to understand not just the solution the client wants, but be prepared for the situations that will occur throughout the process. Similarly, when you are the founder of a company, whether that's a commercial real estate brokerage firm like Keyser or something vastly different, there will be many daunting challenges to tackle and achieve. Join your hostess *(with the mostess)*, [Olivia Garrett](https://keyserco.com/our-team/olivia-garrett/) and [Keyser Founder, Jonathan Keyser](https://keyserco.com/our-team/jonathan-keyser/) as they dive into the similarities, differences, and challenges of being a founder and broker. Then, stay tuned for the one piece of advice, Jonathan Keyser would give to young professionals to ensure success within any field, industry, or business position. Questions about the commercial real estate industry, the life of a broker, tips on your lease negotiation, or anything else? [Let us know,](https://keyserco.com/connect/) we would love to feature your questions in an upcoming episode of Three Question Thursday. Thanks for joining us this week and please catch us next week as we find out [How Much You Really Know About Commercial Real Estate](https://blog.keyser.com/how-much-do-you-know-about-commercial-real-estate-three-question-thursday).  --- ### At Keyser, we [value](https://keyserco.com/selfless-service-culture/) selfless service, bold action, and self-improvement. We believe that [you don't have to be ruthless to win](https://ruthlessbook.com/). Looking to become a Keyser member? We've been looking for you too. [![Join the Keyser Team](https://no-cache.hubspot.com/cta/default/6402157/82f61b86-99ce-41d4-b389-d8e328da3cb1.png)](https://cta-redirect.hubspot.com/cta/redirect/6402157/82f61b86-99ce-41d4-b389-d8e328da3cb1) [All posts](https://blog.keyser.com) [Olivia Barajas](https://blog.keyser.com/author/olivia-barajas) Olivia Barajas is a dedicated marketing professional with a Bachelor’s degree in Digital Design and a Minor in Marketing from Grand Canyon University. Since joining Keyser in 2019 as a Marketing Manager, Olivia has risen to become the firm’s Marketing Director and Partner, a testament to her relentless drive and outstanding contributions. In her current role, Olivia leads Keyser’s marketing team, driving creative strategies and delivering exceptional client services. Known for her expertise as both a writer and graphic designer, she combines creativity with strategy to amplify the firm’s brand and support client success. Her leadership and commitment to excellence ensure that Keyser consistently stays ahead of the competition. Olivia is fueled by grit and a passion for service, perfectly embodying Keyser’s core principle: “We outwork the competition and win as a result.” Her innovative mindset and dedication make her a key force behind the firm’s continued growth and success. When Olivia isn’t leading marketing initiatives, she enjoys exploring creative outlets and mentoring aspiring professionals in her field. [** ](https://keyser.com/team-members/olivia-garrett/) [** ](https://www.linkedin.com/in/olivia-barajas-326131104/) ##### You might also like ![Keyser Recognized an Inc. Best Workplace for 2026](https://blog.keyser.com/hubfs/Teams-Zoom-2.png) [Keyser Recognized an Inc. Best Workplace for 2026](https://blog.keyser.com/keyser-commercial-real-estate-named-an-inc.-best-workplace-for-2026) November 21, 2019 ![Keyser's Year End Review | 2023](https://blog.keyser.com/hubfs/Teams-Zoom-2.png) [Keyser's Year End Review | 2023](https://blog.keyser.com/keysers-year-end-review-2023) November 21, 2019 ![10 Reasons Why Keyser is the Best Place to Work](https://blog.keyser.com/hubfs/2023%20New%20Year.jpg) [10 Reasons Why Keyser is the Best Place to Work](https://blog.keyser.com/10-reasons-why-keyser-is-the-best-place-to-work) November 21, 2019 [![](https://keyser.com/wp-content/uploads/2023/01/cropped-LogoBug-RGB.png)](https://keyser.com/) **Designated Broker **Jonathan Keyser **License Number **KEYSER, LLC LC646225000 [**Privacy Policy**](https://keyser.com/commercial-real-estate/privacy-policy/) SERVICES [**Commercial Real Estate**](https://keyser.com/commercial-real-estate/) [**Business Advisory Services**](https://keyser.com/business-advisory-services/) ABOUT US [**Our Team**](https://keyser.com/our-team/) [**Our Culture**](https://keyser.com/selfless-service-culture/) [**Join The Team**](https://keyser.com/join-the-movement/) RESOURCE CENTER [**Blog**](https://blog.keyser.com/) [**Featured In**](https://keyser.com/featured-in/) LOCATIONS **Keyser World Headquarters **6400 E. McDowell Rd, Ste. 100, Scottsdale, AZ 85257 CONTACT **Business Inquiries **(602) 953.9737 [info@keyser.com](mailto:info@keyser.com) **Press + Media Inquiries **Olivia Garrett [ogarrett@keyser.com](mailto:ogarrett@keyser.com) ###### ![JK-book_300_-1](https://blog.keyser.com/hs-fs/hubfs/JK-book_300_-1.png?width=126&height=126&name=JK-book_300_-1.png) JONATHAN KEYSER [**Book a Speaking Engagement or Purchase the Book**](https://jonathankeyser.com/ruthless-book/) --- ###### Copyright © 2023 Keyser, LLC. All Rights Reserved.