In today’s fast-moving commercial real estate environment, smart decisions start with data. Whether expanding into new markets, optimizing an existing portfolio, or negotiating renewals, the ability to interpret and act on real-time intelligence is essential. Keyser is AI-enabled, combining proprietary market analytics, global data partnerships, and human expertise to help clients make better, faster, and more informed decisions—anywhere in the world.
Why Market Analytics Matter More Than Ever in Your Commercial Real Estate Decision-Making Process
Real estate decisions can have a lasting impact on a company’s profitability, flexibility, and operational success. Yet, traditional decision-making often relied too heavily on intuition or static data sets. Modern occupiers require dynamic, data-backed insights that reflect both current market trends and future forecasts.
That’s where ai driven market analytics becomes a strategic differentiator. By transforming raw data into actionable intelligence, companies can benchmark costs, identify ideal locations, and negotiate from a position of strength.
Keyser’s Global Approach to Market Intelligence
With over 600 professionals and international partners worldwide, Keyser’s reach extends across North America, Europe, and other key global markets. This expansive footprint gives clients access to both local expertise and global data consistency.
Keyser’s advisors use a combination of proprietary databases, third-party research platforms, and in-house benchmarking tools to track:
- Current rental rates and historical trends
- Vacancy and absorption levels by submarket
- Tenant improvement and concession benchmarks
- Labor availability and commute analytics
- Utility, transportation, and infrastructure costs
These market analytics are integrated into every stage of the site selection and negotiation process—ensuring that real estate choices align with both near-term budgets and long-term business strategies.
Site Selection Backed by Science, Not Guesswork
When clients engage Keyser for site selection, the process is designed to go far beyond identifying available spaces. It’s a holistic business analysis.
Keyser combines market analytics with demographic, workforce, and infrastructure data to evaluate each potential location’s suitability. Advisors model variables such as:
- Commute times and labor draw radius
- Access to major transportation corridors and suppliers
- Incentive zones and tax-credit opportunities
- Proximity to customers and workforce clusters
This data-driven approach allows occupiers to compare locations side-by-side using quantifiable metrics rather than subjective impressions. It transforms what used to be a reactive process into a proactive, strategic advantage.
Technology and Tools That Drive Precision
Keyser integrates advanced visualization and portfolio management tools to help clients see their data in context. Dashboards and heat maps display current lease commitments, upcoming expirations, and market benchmarks across all global sites.
The firm also partners with industry-leading platforms that specialize in geospatial analytics, labor market modeling, and predictive forecasting—providing clients with insights traditionally reserved for the world’s largest brokerage firms.
What sets Keyser apart is how this technology is applied. Data alone isn’t enough; it’s the interpretation that matters. Keyser’s advisors combine technology with decades of transaction experience to craft real estate strategies that are practical, defensible, and tailored to each client’s business.
The Keyser Difference: Global Data, Local Expertise, Conflict-Free Advocacy
While other global firms may offer similar data platforms, Keyser’s distinction lies in how it uses them. Because the firm represents only occupiers—never landlords—its market analytics are applied with complete objectivity. There are no competing interests or incentives to favor one property over another.
From Phoenix to Paris, Keyser’s global network provides the same level of depth, accuracy, and transparency. Clients receive comprehensive analysis and unbiased advice designed to secure optimal locations, reduce costs, and support sustainable growth.
In a data-rich world, smart decisions depend on clarity—and that’s exactly what Keyser delivers.
