--- title: We are known by one word … SERVICE description: Learn about one of the core operating principles that help guide every member that is a part of the Keyser culture. --- [The Keyser Culture](https://blog.keyser.com/topic/the-keyser-culture) # We are known by one word … SERVICE [By Jonathan Keyser](https://blog.keyser.com/author/jonathan-keyser) February 17, 2015 - [** ](https://twitter.com/intent/tweet?url={url}&text={title}) - [** ](https://www.linkedin.com/shareArticle?mini=true&url={url}&title={title}) - [** ](https://www.facebook.com/sharer.php?u={url}) We have [15 core operating principles](http://KEYSERCO.COM/the-culture/operating-principles/) that every member of Keyser is committed to living by. We are consumed by the pursuit of personal and professional alignment to each of these principles; for we know that by doing so, we create extraordinary success for our clients and partners, and within our own lives. Here is this month’s featured operating principle: ![Screen Shot 2015-02-17 at 12.44.54 PM](https://static.hsstatic.net/BlogImporterAssetsUI/ex/missing-image.png) *We SERVE our clients, partners, and each other fully, selflessly and completely and only involve ourselves in projects, activities and conversations that can truly add value to another individual. We are known by one word … SERVICE … and we live the statement: “It’s not about me.”* How are you serving your clients, partners, friends, family and co-workers? Leave a comment below! [All posts](https://blog.keyser.com) [Jonathan Keyser](https://blog.keyser.com/author/jonathan-keyser) Jonathan Keyser is the Founder and Managing Partner of Keyser Commercial Real Estate, which has become the largest commercial real estate firm of its kind in Arizona. Jonathan is also a Founding Partner of Exis Global, which today has over 580 people worldwide exclusively representing occupiers of commercial real estate. He is also the founder of a small investment fund that invests in emerging technology companies within Arizona, supporting and helping to grow the state's startup ecosystem. Jonathan was named “The Commercial Real Estate Disruptor” by USA Today. He is a #1 Wall Street Journal Best Selling Author, for his book, “You Don’t Have to be Ruthless to Win”. Jonathan is a highly sought-after keynote speaker, is widely recognized as a thought leader, has been featured in hundreds of articles, publications, and podcasts, and has been named a “Top 20 Virtual Keynote Speaker” nationally. As an entrepreneur, Jonathan has built Keyser into an eight-figure firm, which was named one of the Top 50 Most Trustworthy Companies in America by The Silicon Review. Jonathan is also one of the most connected business leaders in Arizona. He is an active member of Greater Phoenix Leadership, Young Presidents Organization (YPO), Chief Executive Organization (ceo), and the Million Dollar Speaking Group (MDSG) within the National Speakers Association (NSA). With almost 30 years of experience in the Commercial Real Estate Industry, Jonathan’s firm represents occupiers of space exclusively, both domestically and internationally across a broad range of industries. Jonathan is sought out by companies worldwide for his expertise in real estate and business acumen. He is particularly skilled at identifying creative strategies to align real estate with business requirements, designing and implementing unique solutions to complex real estate challenges, and resolving landlord-tenant conflicts where negotiations have deteriorated due to rising hostilities. Jonathan is happily married to his wife, Susanna, and has six children. His mission is to change the business community through selfless service, and his entire firm is built upon this philosophy. Jonathan is known throughout the business community as someone who loves to help others and who goes out of his way to be of service to people across the community. [** ](https://jonathankeyser.com/) [** ](https://www.linkedin.com/in/jonathankeyser/) ##### You might also like ![10 Reasons Why Keyser is the Best Place to Work](https://blog.keyser.com/hubfs/2023%20New%20Year.jpg) [10 Reasons Why Keyser is the Best Place to Work](https://blog.keyser.com/10-reasons-why-keyser-is-the-best-place-to-work) February 17, 2015 ![4 Leadership Tips from Jonathan Keyser](https://blog.keyser.com/hubfs/Jonathan_Keyser_Headshot%202-01-1.jpg) [4 Leadership Tips from Jonathan Keyser](https://blog.keyser.com/4-leadership-tips-from-jonathan-keyser) February 17, 2015 ![4 Ways To Stop Being Faux-Thentic](https://blog.keyser.com/hubfs/Wall.jpg) [4 Ways To Stop Being Faux-Thentic](https://blog.keyser.com/4-ways-to-stop-being-faux-thentic) February 17, 2015 [![](https://keyser.com/wp-content/uploads/2023/01/cropped-LogoBug-RGB.png)](https://keyser.com/) **Designated Broker **Jonathan Keyser **License Number **KEYSER, LLC LC646225000 [**Privacy Policy**](https://keyser.com/commercial-real-estate/privacy-policy/) SERVICES [**Commercial Real Estate**](https://keyser.com/commercial-real-estate/) [**Business Advisory Services**](https://keyser.com/business-advisory-services/) ABOUT US [**Our Team**](https://keyser.com/our-team/) [**Our Culture**](https://keyser.com/selfless-service-culture/) [**Join The Team**](https://keyser.com/join-the-movement/) RESOURCE CENTER [**Blog**](https://blog.keyser.com/) [**Featured In**](https://keyser.com/featured-in/) LOCATIONS **Keyser World Headquarters **6400 E. McDowell Rd, Ste. 100, Scottsdale, AZ 85257 CONTACT **Business Inquiries **(602) 953.9737 [info@keyser.com](mailto:info@keyser.com) **Press + Media Inquiries **Olivia Garrett [ogarrett@keyser.com](mailto:ogarrett@keyser.com) ###### ![JK-book_300_-1](https://blog.keyser.com/hs-fs/hubfs/JK-book_300_-1.png?width=126&height=126&name=JK-book_300_-1.png) JONATHAN KEYSER [**Book a Speaking Engagement or Purchase the Book**](https://jonathankeyser.com/ruthless-book/) --- ###### Copyright © 2023 Keyser, LLC. All Rights Reserved.